Football, Pizza, and Profits: Why You Need Party Packs on Your Menu
There are two things that dominate fall weekends: football and pizza. When friends gather to cheer for their team, nobody is ordering a single pepperoni pie. They are looking for a spread that feels like a celebration. That is where the magic of Party Packs or better yet Tailgate Specials comes into play. These bundles are built for groups, they drive larger tickets, and they create repeat customers who know exactly where to go for game day.
Bigger Groups, Bigger Orders, Bigger Wins
Game days are about people gathering together. Sometimes it is two buddies watching a Thursday night game. Sometimes it is a whole family gathering on Sunday afternoon. And sometimes it is an entire crew piling into a living room to scream at the television. Offering Party Packs that include pizza, wings, and 2 liters of soda positions your restaurant as the go to destination for feeding these groups.
Customers love bundles because they remove the stress of decision making. They do not have to piece together an order and hope they got enough food. You are handing them a solution that makes them the hero of the party. On your side, bundles create:
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High ticket averages. A group bundle guarantees more revenue per order than a single pizza.
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Operational efficiency. You know what is going in the pack, so you can streamline prep and packaging.
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Perceived value. Customers feel like they are getting a deal, even though you have designed the bundle to drive profitability.
Go Big on Delivery
If your Tailgate Specials are not featured prominently on every third party delivery app, you are leaving serious money on the table. These apps are where hungry fans scroll during pregame or halftime. The first restaurant to make the decision easy with a Party Pack offer is the one that wins the order.
Make sure your Party Packs show up with:
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Clear images that showcase the full spread.
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Fun names like Tailgate Special, Game Day Feast, or Sunday Kickoff Pack.
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A description that makes customers think of abundance and convenience.
The competition is fierce on delivery apps. Do not assume that a customer will build a large order themselves. Put the bundle in front of them and let the simplicity win.
Market Early and Often
Do not wait until Saturday afternoon to start talking about your Party Packs. The most successful operators begin posting about them on Monday. Why? Because people plan ahead. If you plant the idea of your Tailgate Special in their head early in the week, by the time Friday rolls around they are already thinking about ordering from you.
Use a weekly rhythm:
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Monday: Post a reminder about your Party Pack specials.
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Midweek: Share a behind the scenes look at your team preparing for football weekend.
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Friday: Push a strong game day message that reminds people to get their orders in.
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Sunday morning: Hit one more reminder before kickoff.
This consistent marketing keeps your restaurant top of mind all week long and locks in sales before the weekend rush even starts.
Team Up with a Local Influencer
Want to multiply the impact of your marketing without spending big on ads? Find a local influencer and give them free Party Packs to try. Let them post about it on their channels with photos, videos, and real reactions. Their followers trust them, and that trust transfers to your brand.
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Choose someone who is active in your community and has a loyal following.
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Invite them in on a Friday or Saturday so they can create content leading up to game day.
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Encourage them to show the unboxing, the spread on the table, and the excitement of the group digging in.
Free product in the hands of the right influencer can create the buzz you need to dominate your local market during football season.
Protect the Product, Protect the Brand
Selling Party Packs is about more than what is on the menu. It is about how it arrives at the customer’s door. A soggy pizza or leaky soda destroys the experience and can ruin repeat business. This is where Perfect Crust Pizza Liners and IncredibleBags.com delivery bags make all the difference.
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Perfect Crust liners keep your pies crisp and game ready. No one wants floppy crusts when they are settling in for a big game.
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IncredibleBags.com ensures your wings, pizzas, and sodas arrive hot, fresh, and intact. Delivery is not just food transportation. It is your brand arriving on the doorstep.
The small investments you make in product protection are what allow your brand to stand out in a crowded delivery marketplace.
The Play That Scores Every Time
Football and pizza are a forever combo. By rolling out Tailgate Specials on delivery apps, you capture bigger orders, drive higher profits, and give your customers exactly what they need for game day. The formula is simple. Bundle the experience. Promote it starting every Monday. Protect it with the right liners and bags. Deliver it like your reputation depends on it. Partner with a local influencer and watch your brand explode in visibility.
Do this consistently and your shop will not just be part of the weekend. It will be the MVP of every living room from the first kickoff to the last whistle.
